The We-economy project began in 2014 as a research project in a collaboration with the think tank DEA, Serviceplatforms and the Danish Design Centre. The project was supported Karl Petersen and wife's industrial foundation.
The project was communicated through a string of well-attended workshops for companies and organizations, and the conclusions of the project were published in a report in May 2015 .
Since then there has been a continued and increasing interest, both in Denmark and internationally, for the concept and the results, and we are recieving a large number of requests for lectures, workshops and interviews on the subject.
Peter Hesseldahl, who led the original research project is now driving the process forward.
One result is the book "We-economy - Beyond the Industrial Logic", pubished in September 2017, which describes the implications of a new economy and presents a number of tools and approaches that companies can use to adapt their business models.
The book also points to a number of unfortunate consequences of the shift and describes a number of measures that could ensure a largely positive development.